PRIVACY POLICY

Effective as of: August 2025

Introduction

ID8 (“we,” “us,” or “our”) is committed to protecting the privacy of your personal data. This Privacy Policy outlines how we collect, use, disclose, and protect the information we receive from you when you use our website, services, and interact with our advertising campaigns.

Information We Collect

We collect information from various sources to provide our services, improve your experience, and deliver relevant advertising. The types of personal information we may collect include:

  • Information you provide directly to us: Contact information (e.g., name, email address, phone number) when you fill out a contact form, sign up for a newsletter, or request a quote.
  • Professional information (e.g., job title, company name, industry) when you engage with us as a business client or partner.
  • Information collected automatically:Device Information: We collect data about the device you use to access our website, such as your IP address, browser type, operating system, and device identifiers.
  • Usage Data: We collect information about how you interact with our website, including the pages you visit, the time spent on each page, clicks, and other Browse activity.
  • Cookies and Tracking Technologies: We use cookies, pixels, tags, and other similar technologies to collect information about your Browse behavior and preferences. This is detailed further in our Cookie Policy.
  • Information from Third-Party Sources: As an advertising agency, we may receive information about you from our clients, advertising platforms (e.g., Google, Meta), and data partners. This information may include demographic data, interests, and online behavior to help us deliver targeted and effective ad campaigns.

How We Use Your Information

We use the information we collect for the following business purposes:

  • To provide and manage our services: To communicate with you, fulfill our contractual obligations, and provide the services you have requested.
  • For marketing and advertising: To deliver targeted advertisements, measure the effectiveness of our campaigns, and analyze audience engagement.
  • To improve our website and services: To analyze website traffic, identify trends, and enhance the user experience.
  • For legal and security purposes: To comply with legal obligations, enforce our policies, prevent fraud, and protect the security of our website and data.

How We Share Your Information

We may share your personal information with third parties in the following circumstances:

  • With Service Providers: We may share your data with third-party vendors and service providers who help us operate our business, such as website hosting, analytics providers, email marketing platforms, and payment processors.
  • With Advertising Partners: We may share data with advertising platforms and partners to deliver targeted advertisements on our behalf.
  • Legal Compliance: We may disclose your information if required by law, court order, or other governmental authority.
  • Business Transfers: In the event of a merger, acquisition, or sale of our assets, your information may be transferred to the new owner.

Your Privacy Rights

  • Depending on your location and applicable data protection laws you may have the following rights regarding your personal information:
  • The right to access: You have the right to request a copy of the personal data we hold about you.
  • The right to rectification: You have the right to request that we correct any inaccurate or incomplete information.
  • The right to erasure (“right to be forgotten”): You have the right to request that we delete your personal data under certain circumstances.
  • The right to object to processing: You have the right to object to our processing of your personal data for certain purposes, such as direct marketing.
  • The right to data portability: You have the right to request that we transfer your data to another organization.
  • The right to withdraw consent: If we are processing your data based on your consent, you have the right to withdraw that consent at any time.

Data Security

We take reasonable technical and organizational measures to protect your personal data from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure.

Changes to this Policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on our website with a new effective date.

Contact Us

If you have any questions or concerns about this Privacy Policy or would like to exercise your privacy rights, please contact us at info@id8africa.com